Notices. DEPARTMENT OF HEALTH AND HUMAN SERVICES
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/register/2016/01/28/2016-01676A research copy — for the controlling text, always check the official state or federal source. Not legal advice.
BILLING CODE 1610-02-M DEPARTMENT OF HEALTH AND HUMAN SERVICES Centers for Disease Control and Prevention Statement of Organization, Functions, and Delegations of Authority Part C (Centers for Disease Control and Prevention) of the Statement of Organization, Functions, and Delegations of Authority of the Department of Health and Human Services (45 FR 67772-76, dated October 14, 1980, and corrected at 45 FR 69296, October 20, 1980, as amended most recently at 80 FR 76493-76499, dated December 9, 2015) is amended to reflect the reorganization of the Division of Communication Services, Office of the Associate Director for Communication, Centers for Disease Control and Prevention.
Section C-B, Organization and Functions, is hereby amended as follows: Delete in its entirety the title and the mission and function statements for the *Division of Communication Services (CAUD)* and insert the following: *Division of Communication Services (CAUD).* The Division of Communication Services
(DCS)provides agency-wide CDC graphics, broadcast, photography, translation, interpretation, public information, and communication consultation/analysis leadership and support. To carry out its mission, the division performs the following functions:
(1)Ensures broadcast functionality/broadcast engineering support including connectivity among physical assets such as the Global Communications Center, Emergency Operations Center, and continuity of operations for CDC;
(2)develops and disseminates video and audio production;
(3)manages CDC graphic design and production services including CDC branding and identity standards;
(4)supports new broadcast communication mechanisms ( *e.g.* HHS TV, CDC TV, radio/TV broadcast, podcast, webcast, and videos-on-demand) for CDC programs;
(5)provides support for broadcast delivery press conferences and media interviews;
(6)provides scientific and events photography;
(7)provides multilingual translation and interpretation, and cross cultural communication assistance to Centers, Institute and Offices
(CIOs)across CDC;
(8)provides consultation and analysis of consumer research data to CIOs used for developing and evaluating health communication and marketing to specific audiences;
(9)manages day-to-day operations of meeting space within CDC's meeting center, the Global Communications Center; and
(10)manages CDC-INFO (CDC's telephone, email, and publications fulfillment services center);
(11)oversees the agency-wide print management program;
(12)manages CDC-wide information services including electronic and postal distribution lists, and electronic announcements; and
(13)provides writer-editor services on behalf of CDC Office of the Director. *Office of the Director (CAUD1).*
(1)Develops the strategic priorities and manages the program activities of the division;
(2)provides leadership for ensuring all DCS products are of the highest quality;
(3)helps CIOs use existing or develop new mechanisms for communicating with the public and CDC partners;
(4)coordinates support for meetings held in the Global Communications Center with internal and external customers;
(5)coordinates the use of the CDC exhibit for public health conferences;
(6)manages overall IT-related functions for the division, including Create-IT (DCS' online internal tracking and triage system), Trados SDL (translation memory application), and CDC-INFO IT applications;
(7)provides and manages multi-year, multi-vendor CDC-wide communication contracts mechanism for use by CIO clients;
(8)updates and manages Create-IT system for tracking and triage of work requests including associated customer satisfaction and other performance metrics for internal and external
(CIO)use;
(9)oversees the agency-wide print management program;
(10)manages CDC-wide information services including electronic distribution lists, and electronic announcements;
(11)administers CDC wide multi-year, multi-vendor communication contracts mechanism;
(12)advises on methods for gaining public input on health issues and priorities ( *e.g.,* advisory mechanisms, focus groups, polling, legislative, and media tracking);
(13)manages contract resources and provides analysis relative to audience segmentation and behavior, and
(14)provides agency-wide multi-lingual service
(MLS)support to include direct Spanish language translation, facilitating and coordinating support for other languages, and cross-cultural communication assistance as well as MLS leadership ( *e.g.* implementation of agency Language Access Plan). *Broadcast Services Branch (CAUDB).*
(1)Develops and produces audio, video, and multi-media health information products;
(2)provides CDC with global communication capacity for high-definition broadcast, webcast and emerging social and health media delivery channels;
(3)supports the CDC Emergency Operations Center to provide response capacity and capability for emergency broadcasts;
(4)develops and delivers health information broadcast programs in coordination with HHS for the public, including podcasts, CDC-TV and other channels;
(5)creates and produces communication using new forms of social and electronic media;
(6)collaborates with other areas of CDC to review and recommend potential audio and video technology; and
(7)develops distance education, health communication, and training products to reach public health partners and professionals. *Graphics Services Branch (CAUDC).*
(1)Leads and coordinates CDC visual information activities;
(2)develops and produces graphic illustrations, including scientific posters, infographics, desktop published documents, visual presentations, conference materials, brochures and fact sheets, newsletters, and exhibits;
(3)manages scientific and event photography;
(4)provides creative direction and brand management guidance for graphics products and sets guidelines and standards for quality and consistency across the agency;
(5)manages tracking and triage function within Create-IT system for management of work requests; and
(6)provides technical assistance on large or multidisciplinary projects to provide a consistent approach across communication products. *CDC-INFO and Print Services Branch (CAUDD).*
(1)Provides the public with accessible, accurate, and credible health information in English and Spanish, 24/7, to include phone, email and U.S. mail;
(2)ensures the CDC-INFO call center standards are kept for quality assurance, customer satisfaction, performance, and health impact when dealing with the public;
(3)provides surge (to include 24/7) support through the 1-800 call center for public health emergencies and establishes policies and procedures with the CDC Emergency Operations Center, Joint Information Center;
(4)manages CDC's ordering and distribution facility for health publications;
(5)liaisons with contract suppliers, the Government Printing Office, HHS, and other agencies on matters pertaining to print and publication procurement;
(6)analyzes and reports CDC-INFO data to inform communication planning and programs throughout the agency; and
(7)provides writer-editor support for the Office of the Director. Sherri A. Berger, Chief Operating Officer, Centers for Disease Control and Prevention. [FR Doc. 2016-01676 Filed 1-27-16; 8:45 am]