Proposed Rules. Notice

Agency: Center for Nutrition Policy and Promotion, USDA
Action: Notice
Citation: 66 FR (No. 232) · FR Doc. 01-29852

Summary

In accordance with the Paperwork Reduction Act of 1995, this notice invites the general public and other public agencies to comment on a proposed information collection. This notice announces the Center for Nutrition Policy and Promotion's intention to request the Office of Management and Budget approval of the information collection instruments to be used during consumer research with focus groups of consumers to identify key issues of concern related to understanding and use of the Food Guide Pyramid. The information collected will be used in the reassessment and potential revision of the Food Guide Pyramid.

Dates

Written comments on this notice must be submitted on or before February 1, 2002.

Supplementary Information

*Title: * Consumer Food Guide Pyramid Study. OMB Number: Not assigned yet. Expiration Date: Not applicable. Type of Request: New collection of information. *Abstract: * The U.S. Department of Agriculture's Food Guide Pyramid is designed to help all healthy Americans two years of age and over implement the Dietary Guidelines for Americans. The proposed qualitative consumer research will describe consumers' understanding and use of the Food Guide Pyramid along with possible barriers to following the Pyramid's guidance. This study involves eighteen focus group sessions, 6 with general consumers and 4 each with the elderly, overweight, and food stamp recipients, to explore how consumers understand the concepts and messages of the consumer brochure and graphic illustration of the Food Guide Pyramid. The study will also obtain feedback on how and to what extent consumers use the Pyramid to make food choices, and will help to identify any barriers they face in applying Pyramid recommendations to their food choices. The information gathered along with additional information will be used by USDA in the reassessment and potential revision of the Food Guide Pyramid, and in message development and other communications efforts used to promote the Pyramid. Affected Public: Adult Consumers. Estimated Number of Respondents: 180. Estimated Time Per Response: 2 hours. Estimated Total Annual Burden on Respondents: 360 hours. Dated: November 28, 2001. Steven N. Christensen, Acting Deputy Director, Center for Nutrition Policy and Promotion. [FR Doc. 01-29852 Filed 11-30-01; 8:45 am]